- Never Pay a Service Fee on Your Account
- Can Speak To a Customer Service Rep 24/7
- Trade On Your Computer Or Via Mobile
- Use the Free Retirement Planning Calculator
- Pricing Starts As Low As $9.99 Per Trade
Though the online side of the business has only been operational for a few years, ETrade has been in business for more than 30 years, as the company was initially founded in 1982. Etrade is an online brokerage platform, perhaps most well known for their infamous “ETrade baby” commercials. Whether you have never invested at all, or you have been investing for years, see how ETrade can be the perfect platform for you.
Rewards and Accolades
Over the years, the company has received a number of awards, including: Ranked #1 in Kiplinger’s 2012 Best of the Online Brokers, E*TRADE earned 4 out of 5 stars overall in Barron’s 2013 Best Online Broker Survey, received the Customer Service Institute of America International Service Excellence Award in January 2012 and January 2013, and many more. Plus, if you are someone who would rather speak to a financial advisor or certified stock broker in person, ETrade has a number of branch locations throughout the country.
ETrade Ease of Use
The online trading platform is incredibly simple to use, and it is easy to locate the information you need. Once you open account, you will get access to real-time streaming quotes, for free. This service is a nice touch to help you make your investment decisions, because not all online brokers offer it. If you want access to the advanced trading platform, you will need at least 25,000 dollars in your account, and you will need to make trades on a regular basis. This is geared toward active traders.
ETrade Trading Options
After you open an account with ETrade, you have access to the following trading options: Stocks, ETFs, Mutual Funds, Bonds & Fixed Income, Options, Futures, Forex, International Investing, Managed Account Solutions From ETrade Capital Management, and Select Portfolios. This allows you to diversify your portfolio and keep track of it all in one place. You can invest in a single product or use multiple products, the choice is entirely up to you.
Final Review of ETrade
With the variety of tools you have on hand to help you see what you can expect from an investment, and to help you make your decisions about what to invest in, you stand to make a good amount of money with ETrade. ETrade is a solid platform for both beginners and experienced investors. The tools are robust and have quite a bit more to offer than some of the other online brokers out there. There is a great deal of educational material available to support you as you make your investment decisions. Thank you for reading our ETrade review.